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Dodge Expands Commercial Presence, Charges into Class 4-5 Segment with new 2008 Ram 4500 and 5500

All-new 2008 Dodge Ram 4500 and 5500 Chassis Cabs Safety and Security Features
The all-new 2008 Dodge Ram 4500 and 5500 Chassis Cabs provide commercial vehicle customers a high level of safety and security technology.

Following is a list of safety and security features found in the all-new 2008 Dodge Ram 4500 and 5500 Chassis Cabs:

BeltAlert – Enhanced seat belt reminder system. If a vehicle is driven without the driver being properly belted, the system will periodically activate a chime and illuminate an icon in the instrument cluster to remind the driver to buckle up
Child-Protection Rear-door Locks – Allow customers to disable the rear-door, inside-release handle. A small lever on the door-shut face operates this feature
Energy-absorbing Steering Column – Steering column utilizes two coaxial tubes that move relative to each other in order to allow the column to move forward for enhanced energy-absorption during an impact
Enhanced Accident Response System (EARS) – In the event of an impact, this system makes it easier for emergency personnel to see and reach occupants by turning on the interior lighting and unlocking doors after air bag deployment
Four-wheel Anti-lock-brake System (ABS) – Senses and prevents wheel lockup, offering improved steering control under extreme braking and/or slippery conditions
Integrated Remote Keyless Entry Transmitter and Ignition Key – The remote keyless entry locks and unlocks doors and turns on interior lamps. If the vehicle is equipped with a vehicle-theft security alarm, the remote also arms and disarms that system
Knee Bolsters – The steering column lower instrument panel and the glove-box door are reinforced to further protect occupants during frontal impacts. They both restrain and position the occupant properly and enable air bags to work effectively
Lower Anchors and Tethers for CHildren (LATCH) – This system helps ease the installation of compatible aftermarket child seats
Multi-stage Air Bag System – Offering enhanced protection, this system is designed to deploy based on the severity of an impact
Security Alarm – Arms and disarms alarm feature through remote control, flashes lights and sounds horn upon unauthorized entry
Sentry Key Engine Immobilizer Theft Deterrent System – This utilizes an engine key that has an embedded transponder with a pre-programmed security key code. When the key is inserted into the ignition, the controller sends a random number to the transponder and the engine is allowed to start. If the correct key is not used, the engine will shut off after only a few seconds
Three-point Seat Belts – Front outboard seating positions and all rear seating positions in the Dodge Ram 4500 and 5500 Chassis Cabs have lap and shoulder belts.

Balanced Production Thanks to Flexible Manufacturing Process
The all-new 2008 Dodge Ram 4500 and 5500 Chassis Cabs will be built at Chrysler Group’s Saltillo Assembly Plant in Coahuila, Mexico. One of the company’s most flexible plants, the Saltillo Plant – which also produces the all-new Dodge Ram 3500 Chassis Cab, Dodge Ram Mega Cab, Dodge Ram Power Wagon, and Dodge Ram Heavy Duty 2500 and 3500 models – takes on production of the Ram 4500 and 5500 Chassis Cabs as part of the company’s

For production of the Dodge Ram 4500 and 5500 Chassis Cabs, Chrysler Group recently invested an additional $48 million into the plant, which follows a $210 million investment in 2005 for production of the all-new 2006 Dodge Ram Mega Cab. Enlarging the facility by 120,000 square feet enables the plant to produce commercial vehicles and accommodate new frame configurations. In addition, the expansion increases production capacity and enables the plant to manage the added complexity of the Dodge Ram 4500/5500’s all-new commercial-grade chassis and suspensions, including two cab-axle lengths, regular and Quad Cab versions, 4x2 and 4x4 variants, and single- and dual-rear-wheel models.

The Saltillo Assembly Plant has 2,100 employees working on two shifts and is one of five Chrysler Group production facilities in Mexico.



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